What is a startup: characteristics and main startups on the market

A startup is a recently created company that is created within an emerging market. It is often innovative in nature and focuses on developing and marketing a different product or service within its sector.

These companies often have a scalable business model and are looking to grow quickly in an evolving market.

Startups can be financed through various sources. Among them are: “angel” investors, venture capital or collective financing. Additionally, its success is often measured by the company’s growth and ability to generate long-term revenue and profits.

Characteristics of a startup

The main characteristics of a startup are:


Innovation is the central axis of a startup. Emerging companies are dedicated to creating products or services that solve problems or needs not covered by the current market.


Startups look for a scalable business model, which means they can grow quickly and reach a large number of users or customers without significantly increasing their costs.


Startups must be flexible and adapt quickly to market changes. Startups must be willing to experiment, try new ideas, and fix mistakes quickly.

Small size

Startups usually have small teams, where each member has a specific function and works collaboratively. Communication between team members is key to making quick and efficient decisions.

Various financing

Startups often require financing to start and grow. This is usually achieved through investors or venture capital who believe in the idea and vision of the company.

High risk

Startups take risks by undertaking an innovative business in the market. Risk is a fundamental part of the culture of the emerging company, and it seeks to minimize through experimentation and rapid learning.

The origin of startups

The term “startup” originated in the 1960s in the area of ​​Silicon Valley, California, United States. It was used to refer to emerging technology companies that sought to revolutionize the computing industry.

However, the startup concept is not new and has been around for decades. Startups have been present at different historical moments, such as during the California gold rush in the 19th century, where numerous startups were created to meet the needs of miners.

In the 1970s, startups began to proliferate in the information and communication technology sector. And they were a key element of the economy in the 1980s in the United States.

With the popularity of the Internet, in the mid-90s, technology startups began to receive a big boost. Therefore, they soon became a popular business model around the world.

Since then, the term “startup” has expanded to other sectors beyond technology. It is currently synonymous with an emerging company with an innovative and scalable business model.

Main startups in the Spanish market

There are already numerous startups in Spanish that are having a great impact on the market. Although the list may vary depending on the region and sector they focus on.

Below are some of the most notable startups in Spanish:

Wallapop: An online marketplace to buy and sell second-hand products, which is present in Spain and some Latin American countries.

Cabify: A mobility platform that offers urban transportation services in more than 130 cities in Latin America, Spain and Portugal.

Glovo: A home delivery platform that operates in more than 20 countries, mainly in Europe and Latin America.

Tutellus: An online education platform that offers online courses in Spanish for Spanish-speaking students.

Spotahome: A long-term home rental platform operating in Europe, Latin America and the Middle East.

These are just some of the most notable startups in Spanish, but there are many more startups in different sectors and regions that are changing the Spanish business landscape.

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